Graduated as a Dental Surgeon from UFSC, transitioned to data analytics with a focus on marketing. Experienced in ETL tasks using SQL, dashboard creation, and root cause analysis employing Microsoft Power BI and Excel for sales monitoring and diagnosis. Also managed social media, handled campaign scripts, and edited videos, ensuring effective consumer behavior monitoring on social networks and generating insightful improvements. As a Mid-Level Data Analyst focusing on fraud analysis, initially joined as a Junior Analyst, utilizing SQL for data structuring and extraction, and developed dashboards through Metabase and DataStudio for comprehensive performance reporting and insights presentation. Recognized as a technical resource within the team, conducted training for new members on data analysis techniques and business processes. Promoted to Mid-Level Analyst in March 2023, driving automation of manual analyses primarily using Python (Pandas).
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