A seasoned Product Designer specializing in UI/UX and Research, with extensive experience in both B2B and B2C environments, including marketing, mobile intelligence, media performance, advertising, and web industries. Expertise includes mapping user experiences through a combination of quantitative and qualitative research methodologies, facilitating workshops, conducting usability tests, managing products, and devising user experience strategies.Functions empathetically as an advocate for users within the organization, aiming to align user needs with company goals. An avid explorer, driven by a constant desire to discover new possibilities, and deeply inspired by art, which informs the creation of innovative digital solutions.Educational background includes a degree in History and a postgraduate qualification in Design Thinking and Creativity in Organizations, emphasizing a commitment to understanding people and developing improved solutions. Additional skills encompass prototyping, UX writing, product management, internal communication, landing page development, branding, email marketing, and basic frontend development using HTML, CSS, Materialize, and Bootstrap. Proficient with tools such as Photoshop, Illustrator, Figma, and Adobe XD.
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