Senior UX/UI Designer with seven years of experience in crafting user-centered and inclusive interfaces in compliance with WCAG 2.2.1 guidelines. Proficient in utilizing Figma and Adobe XD, with a focus on user-centered design methodologies and enhancing product growth.Employs data-driven insights and design thinking principles to distill complex requirements into simple, intuitive interfaces. Key areas of expertise encompass accessibility, visual design, interaction design, and design systems creation. Demonstrates a strong ability to ensure compliance with WCAG 2.2.1 standards and inclusive design practices, while also maintaining visually appealing and consistent interfaces across platforms. Skilled in designing intuitive user flows and building reusable design components to facilitate efficient collaboration.Notable achievements include transforming intricate insurance purchase and management flows into accessible designs, resulting in a significant increase in user satisfaction and a reduction in support requests. Led a UI/UX transformation project that reduced time-to-market by 15% and spearheaded the implementation of a design system, which improved ease of use by 25% and user retention by 10%. Conducted extensive user research and usability testing, leading to a 30% enhancement in user experience and a 20% boost in user engagement.
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