Holding a Master’s degree in Economics from Universidade Federal de Minas Gerais (UFMG) and a Bachelor’s degree in Economic Sciences from Universidade Estadual Paulista (UNESP), this individual has developed extensive expertise in data analysis and predictive modeling using Python. Currently functioning as a market intelligence analyst, their role involves evaluating the effectiveness of marketing actions through the application of machine learning models, primarily utilizing Python and occasionally R. Additionally, they conduct comprehensive market intelligence analyses, including estimating market size and market share, by integrating proprietary databases with national surveys such as PNAD, POF, RAIS, and the Census.
Skills
