Haroldo C.
Web and Graphic Designer

Skills

Adobe Photoshop

Adobe Illustrator

Figma

Amazon Aws

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Bio

With two decades of design experience, this professional has executed projects across diverse domains such as branding, editorial design, digital marketing, user experience (UX), and user interface (UI). Emphasizing a growing involvement in the digital market, the primary focus is on delivering projects that enhance user comprehension and usability.

UX Designer
5/1/2022 - Present

Developed expertise in UX and UI design, focusing on creating intuitive and visually compelling user interfaces. Mastered tools such as Adobe XD, Sketch, InVision, and Figma to design and prototype web and mobile applications. Demonstrated strong skills in HTML, CSS, and JavaScript to ensure seamless integration of design and functionality. Utilized responsive design principles and frameworks like Bootstrap to optimize user experiences across various devices. Engaged in user research and usability testing to gather valuable insights and iteratively improve designs. Collaborated closely with development teams to ensure the accurate translation of design concepts into functional products.
Web Designer
6/1/2021 - 12/1/2021

Demonstrated expertise in branding, including the creation and strategic implementation of wireframes for digital platforms. Pioneered the development of comprehensive marketing materials tailored for effective lead generation campaigns. Enhanced brand visibility and engagement through adept management of social media channels. Proficient in tools and technologies related to graphic design and marketing automation, ensuring cohesive and impactful branding efforts across various media.
Web Designer
8/1/2020 - 10/1/2020

Expert in branding, wireframe development, and crafting effective marketing materials for lead generation. Utilized Adobe Creative Suite for creating design assets and wireframes, ensuring visually appealing and cohesive brand representation. Explored various social network strategies to maximize engagement and reach, employing tools like Hootsuite and Buffer for efficient social media management. Developed effective marketing pieces using data-driven insights to enhance lead generation efforts, tailored to meet specific target audience needs and preferences.
Founding Partner
12/1/2014 - 10/1/2018

Led the organization to achieve record-breaking annual revenue growth and improved profit margins by 25%. Established strategic partnerships and expanded market presence through insightful business development initiatives. Directed comprehensive digital transformation efforts, utilizing cloud-based solutions to streamline operations and enhance data security. Implemented advanced analytics frameworks to inform decision-making processes, leveraging tools such as Tableau and Power BI. Spearheaded efforts to adopt Agile methodologies, resulting in reduced project timelines and improved cross-functional team collaboration. Oversaw the integration of ERP systems to optimize supply chain management and financial operations. Fostered a culture of innovation by promoting continuous learning and development programs, emphasizing the importance of emerging technologies like AI and machine learning in driving future growth.
Senior Web Designer
1/1/2011 - 7/1/2011

Specialized in branding, developing wireframes, and designing comprehensive websites and software solutions. Gained proficiency in using tools such as Adobe XD and Sketch for wireframe creation. Utilized HTML, CSS, and JavaScript to build and enhance websites, ensuring responsive and user-friendly interfaces. Demonstrated expertise in software design, employing frameworks such as AngularJS and React for developing dynamic and robust applications. Applied version control systems like Git for collaborative project management and code maintenance.
Graphic Designer
5/1/2010 - 1/1/2022

Demonstrated expertise in UX and UI design, contributing to the creation of intuitive and visually appealing digital experiences. Excelled as a web designer, crafting responsive and user-friendly websites with a keen eye for detail. Developed strong graphic design skills, producing high-quality visual content for various media. Specialized in typography, ensuring readability and aesthetic consistency across all projects. Employed design tools such as Adobe Creative Suite, Sketch, Figma, and InVision to deliver impactful designs. Proved ability to balance creative vision with practical implementation, consistently meeting project deadlines and client expectations.
Senior Web Designer
1/1/2009 - 1/1/2010

Specialized in branding, wireframe development, website, and software design. Acquired expertise in creating user-centered designs and intuitive interfaces. Utilized tools such as Adobe Creative Suite, Sketch, InVision, and Figma to develop and refine wireframes and prototypes. Employed HTML, CSS, JavaScript, and PHP for front-end development. Demonstrated competency in responsive design frameworks like Bootstrap and Foundation. Implemented content management systems (CMS) including WordPress and Drupal. Leveraged version control systems like Git to ensure efficient collaboration and code maintenance. Developed a deep understanding of UX/UI principles, cross-browser compatibility, and mobile-first design strategies.
Graphic Designer
1/1/2006 - 12/1/2007

Developed expertise in Adobe Creative Suite, Sketch, Figma, and InVision, with proficiency in designing user interfaces and experiences. Gained substantial experience in wireframing, prototyping, and user testing, refining skills to create intuitive and visually compelling designs. Demonstrated the ability to translate complex requirements into effective design solutions, ensuring alignment with brand guidelines and user needs. Utilized front-end languages such as HTML, CSS, and JavaScript to implement design prototypes, ensuring seamless collaboration with development teams. Showcased strong project management capabilities, maintaining timelines, and meeting deadlines in a fast-paced environment. Frequently engaged in collaborative brainstorming sessions and design critiques, contributing to team growth and project success. Developed a keen eye for detail and aesthetics, consistently delivering high-quality design assets and enhancing overall user engagement.

Visual Communication at City University Center
1996 - 2001
User Experience Research and Design at University of Michigan
2019 - 2020
Service Design at Pontifical Catholic University of Rio de Janeiro
2020 - 2021
Business Administration at Pontifical Catholic University of Rio de Janeiro
1995 - 1996
Multimedia at BAU, University Center of Art and Design
2001 - 2002
Typography at EINA University Center of Design and Art of Barcelona
2008 - 2008