Gustavo H.
UX Designer

Skills

Adobe Photoshop

Adobe Illustrator

Adobe XD

Figma

Amazon Aws

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Bio

A UX/UI Designer based in Florianópolis, Brazil, focusing on crafting impactful digital experiences that enhance user engagement. The educational background includes study at the Federal University of Santa Catarina (UFSC), which provided a foundational knowledge in aesthetics, design principles, and user-centered design. A specialization in Graphic Design and Branding, particularly emphasized in a graduation project, has fostered a strong ability to apply design principles creatively and effectively to solve real-world problems.

Professional expertise encompasses a deep analysis of user behavior and needs through activities such as user research, defining user flows, developing wireframes and prototypes, and conducting usability testing validated by heuristic evaluations. Core competencies include usability testing, storyboard development, creation of personas and usage scenarios, A/B testing processes, UX trend research, wireframe development, and visual design.

Graphic and UX/UI Designer
1/1/2024 - 2/1/2024

Specialized in A/B testing, mockups, web design, user interface design, and web interface development. Applied expertise in research, wireframes, and Figma for creating and refining web technologies. Proficient in usability testing and user experience (UX) design. Developed strong skills in prototyping, user experience research, and communication, with a solid foundation in design thinking, branding, and both qualitative and quantitative research methodologies. Experienced in information design for mobile applications, demonstrating comprehensive personal and social skills in collaborative team settings.
UX/UI Designer
8/1/2022 - 9/1/2023

Led the UX/UI development project for the Roterin application, focused on automating the creation of travel itineraries through user responses to a series of questions. Utilized design principles to enhance user experience and interface aesthetics. Applied tools including Figma for wireframing and prototyping, and Adobe XD for refining design elements. Leveraged JavaScript frameworks such as React and Angular for front-end development to ensure a seamless and dynamic user experience. Implemented CSS and HTML for intricate styling and structure, and worked with RESTful APIs to integrate backend services efficiently. Emphasized responsive design to ensure compatibility across various devices and screen sizes. Collaborated with a cross-functional team using GitHub for version control to maintain code integrity and facilitate smooth development workflows.
Graphic Designer
8/1/2021 - 3/1/2022

Gained expertise in conducting thorough research, effectively gathering and analyzing data to inform design decisions. Developed strong communication skills, consistently conveying complex ideas clearly and collaborating with multidisciplinary teams. Honed personal and social skills, fostering a productive work environment. Demonstrated proficiency in creating detailed mockups and wireframes, providing clear visual guidelines for development. Excelled in graphic design, producing high-quality graphic materials and developing cohesive visual identities.
UX/UI Designer
7/1/2021 - 1/1/2024

Led the UX/UI project for the Roterin app, focusing on the automatic creation of travel itineraries based on user responses to a series of questions. Utilized HTML, CSS, and JavaScript for front-end development, ensuring responsive and intuitive designs. Employed design tools such as Sketch and Adobe XD to create wireframes, prototypes, and final mockups. Conducted user research and usability testing to gather feedback and iterate on design solutions. Collaborated closely with back-end developers to integrate the front-end interface seamlessly with the app's algorithm. Developed skills in user-centered design principles, interaction design, and accessibility standards. Leveraged version control systems like Git for collaborative development and project management tools such as JIRA for tracking progress and managing tasks.
Graphic Designer
4/1/2021 - 6/1/2021

Developed strong proficiency in conducting comprehensive research and communicating findings effectively. Honed personal and social skills to collaborate efficiently within a team-oriented environment. Created detailed mockups and wireframes to support design processes. Demonstrated expertise in graphic design and the production of high-quality graphic materials. Skilled in the creation of cohesive and impactful visual identities for various projects.
Design Intern
11/1/2020 - 5/1/2021

Developed a robust skill set in conducting comprehensive research and effective communication. Enhanced personal and social skills, crucial for team collaboration and client interactions. Created detailed mockups and wireframes, ensuring clear and efficient project planning and visualization. Demonstrated expertise in graphic design, producing high-quality graphic materials tailored to project specifications. Excelled in the creation of visual identities, successfully developing cohesive and appealing brand imagery.
Graphic Design Intern
10/1/2019 - 2/1/2020

Developed expertise in conducting in-depth research, effectively communicating findings, and honing personal and social skills. Specialized in creating mockups and wireframes to support the design process. Showcased advanced abilities in graphic design, producing various graphic materials, and crafting visual identities.
Graphic Design Intern
4/1/2018 - 12/1/2018

Developed layout design for digital booklets associated with the PNAIC education program. This role required proficiency in graphic design software such as Adobe InDesign and Illustrator. Demonstrated skills in creating visually appealing and educationally effective digital content, ensuring consistency with program guidelines and objectives. Contributed to the improvement of overall user experience by leveraging design principles and feedback from educators and stakeholders.