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Acumbamail is a software for creating and managing email marketing campaigns. The platform offers tools for designing emails without requiring any HTML knowledge, as well as templates and a stock image library to assist with content creation. Acumbamail provides data on email open rates, click-throughs, unsubscribes, and bounces, helping users track the performance of their campaigns. This information allows organizations to optimize future communications by targeting specific demographics based on user behavior. As an integrated solution, Acumbamail can also handle contact lists and automate email sequences based on triggers or schedules.