The Howdy Glossary

Newsletter2Go is a comprehensive email marketing software that allows users to create and send personalized emails and newsletters. It features a drag-and-drop editor and an HTML editor for crafting visually appealing messages, along with segmentation tools that enable targeted communication based on user behavior and demographics. Emphasizing data protection, the platform is GDPR compliant, offering double opt-in registration and secure data storage on German servers.

Founded in 2011 by Christoph Beuck and Steffen Schebesta in Berlin, Germany, Newsletter2Go was designed to simplify the email marketing process, making it more efficient, personalized, and secure for businesses. Its unique combination of user-friendly design tools and robust segmentation capabilities sets it apart from competitors like Mailchimp, Constant Contact, ActiveCampaign, and Sendinblue. The emphasis on data protection through GDPR compliance measures provides added peace of mind for users concerned with privacy regulations.

Newsletter2Go's competitive advantages include its intuitive interface that caters to users with varying technical expertise levels through both drag-and-drop and HTML editors. Strong segmentation features allow for effective targeting based on user behavior and demographics. The platform’s dedication to data security with GDPR compliance ensures legal adherence while providing trustworthiness regarding privacy concerns. These factors collectively position Newsletter2Go as a versatile email marketing solution ideal for small to medium-sized businesses seeking simplicity, customization options, and stringent data protection standards in their email campaigns.