The Howdy Glossary

OpenText Web Site Management, previously known as RedDot, is an enterprise-grade web content management system that allows non-technical users to create, manage, and publish online content efficiently without needing extensive programming or HTML knowledge. The system boasts various features such as customizable workflows, collaborative tools for team coordination, multilingual support, SEO enhancements, and seamless media resource management. Its flexibility permits the integration of specialized add-ons catering to unique business needs like e-commerce or social media functionalities.

Originally developed by the German company RedDot and later acquired by OpenText Corporation, the software has evolved significantly under its new branding. OpenText continues to develop and enhance the system to meet dynamic enterprise content management requirements. Designed to bridge complex website development with user-friendly interfaces for non-programmers, OpenText Web Site Management streamlines the process of establishing an online presence and engaging target audiences effectively.

The platform excels in providing a user-friendly interface alongside robust features tailored for diverse business needs. Notable functionalities include content targeting for personalized user experiences, multilingual support aiding global reach expansion, SEO tools improving online visibility, and efficient media asset management. Integration capabilities with third-party modules allow businesses to customize their solutions further. This blend of adaptability and comprehensive features makes OpenText Web Site Management a competitive choice among enterprise web content management systems like Adobe Experience Manager, Sitecore, Drupal, WordPress VIP, and Oracle WebCenter Sites.