Howdy Logo
Glossary Hero image

The Howdy Glossary

Search terms in Glossary

Rubicon Project

Rubicon Project is a technology company providing digital advertising solutions. The company’s software platform automates the process of buying and selling online ads using real-time bidding (RTB) technology. By analyzing data on digital media consumption, user behavior, and ad performance, Rubicon Project's ad server software helps sellers maximize revenue opportunities by connecting inventory with demand from advertisers looking to reach specific audiences across web, mobile, and video channels.

Back
Hire Rubicon Project Experts

Enter your email to get started.