The Howdy Glossary

SAP Commerce Cloud, previously known as SAP Hybris, is an integral part of SAP's suite dedicated to e-commerce management across multiple sales channels. Its modular architecture and cloud-based deployment provide businesses with versatile solutions for web shops, mobile commerce, social commerce, and order management. Designed to streamline online retail operations efficiently, the platform supports omnichannel experiences that ensure seamless customer engagement through various digital touchpoints.

Developed by the German software giant SAP, the Commerce Cloud stands out due to its high customizability and scalability features. Businesses can leverage its modular architecture to tailor functionalities according to specific requirements while benefiting from robust cloud deployment options that allow flexibility and growth. The platform’s advanced analytics and personalization capabilities further enhance customer engagement by delivering targeted experiences and insights into customer behavior.

Against a competitive landscape featuring Salesforce Commerce Cloud, Magento Commerce, Oracle Commerce Cloud, and Shopify Plus, SAP Commerce Cloud differentiates itself with comprehensive support for omnichannel experiences. Its seamless integration across sales channels like web shops and mobile commerce helps boost brand loyalty and drive conversions. Catering to businesses of all sizes—from small enterprises establishing their online presence to large corporations needing extensive e-commerce solutions—SAP Commerce Cloud aims at enhancing operational efficiency while enabling significant growth in the digital marketplace.