The Howdy Glossary

Sked Social, initially known as Schedugram, is a comprehensive social media management tool specialized in Instagram scheduling. It allows businesses, agencies, and individuals to plan and schedule posts, stories, and carousels ahead of time for efficient content management. Additionally, Sked Social provides robust analytics features for monitoring content performance on Instagram and supports multiple accounts while promoting collaborative teamwork. Extending its capabilities beyond Instagram, it also facilitates scheduling on platforms like Facebook and Twitter.

Founded by Hugh Stephens and Daniel Siepen, Sked Social was developed to cater to the needs of various users aiming to optimize their Instagram presence. The platform enables users to maintain a consistent online presence through well-organized content planning. Its functionalities support team collaboration and multi-account management while providing valuable insights into content performance through detailed analytics tools. Designed with versatility in mind, Sked Social simplifies the process of managing social media strategies across different channels effectively.

Despite facing competition from notable platforms like Hootsuite, Buffer, Later, and Sprout Social—which offer comprehensive or specialized social media management tools—Sked Social distinguishes itself with a focused approach on Instagram scheduling. Its ability to handle visual content such as posts, stories, and carousels aligns with Instagram’s core nature. By offering in-depth analytics specific to Instagram along with collaborative features for efficient workflow management across multiple accounts, Sked Social addresses the unique needs of businesses and agencies looking to bolster their social media presence strategically.