Viber is a communication platform that combines voice-over-IP (VoIP) technology with instant messaging features. Users can send text messages, make voice and video calls, share media like images and videos, and engage in public chats with brands and personalities. The application offers end-to-end encryption for private conversations, ensuring user privacy. Viber's integration with mobile contacts allows seamless identification of other Viber users, enhancing the ease of communication across different networks.
The platform was created by Talmon Marco and Igor Magazinik in 2010 under Viber Media. They aimed to provide a user-friendly communication solution combining VoIP calling, messaging, and media sharing within one app. Viber quickly gained popularity due to its innovative features and intuitive interface. The application stands out by offering a social media-like experience through its public chat functionality while maintaining a strong emphasis on user security through end-to-end encryption.
Viber faces competition from platforms like WhatsApp, Skype, Facebook Messenger, and Telegram but differentiates itself through its unique blend of features such as integrated voice/video calls, messaging capabilities, media sharing options, and public chats within one platform. Its commitment to privacy via end-to-end encryption sets it apart from competitors. Additionally, the easy integration with mobile contact lists streamlines connectivity for users while the public chat feature enables engaging interactions with brands and personalities. These distinct elements collectively position Viber as a comprehensive communication solution suitable for various users ranging from individuals wanting to stay connected to professionals looking for seamless collaboration tools.
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