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Yotpo is a customer content marketing platform for e-commerce businesses. The software integrates with e-commerce platforms for collecting and leveraging customer reviews, photos, videos, questions-and-answers, and social media posts throughout the buyer journey. Yotpo's sharing tools enable brands to post user-generated content (UGC) on multiple marketing channels to increase brand trust and drive higher online sales conversions. The platform includes analytical tools that provide insights into customer behavior based on UGC engagement data.

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