The Howdy Glossary

Shift4Shop, previously branded as 3dcart, is an e-commerce platform that allows users to create and manage online stores without extensive back-end development skills. The platform provides customization options through HTML and CSS, catering to both novice and advanced developers. It offers a variety of features such as marketing tools, inventory management, order processing, customer relationship management (CRM), and multiple payment gateway options. Being cloud-based, Shift4Shop enables users to access its services from any location with an internet connection.

Gonzalo Gil founded the platform in 1997 under the name 3dcart to provide entrepreneurs and businesses with a tool for establishing an online presence without needing deep technical knowledge or back-end development expertise. Over the years, the platform has evolved significantly in terms of features and capabilities before rebranding as Shift4Shop. This evolution has allowed it to expand its user base while continually offering comprehensive solutions for e-commerce needs.

Shift4Shop competes with other well-known e-commerce platforms like Shopify, WooCommerce, BigCommerce, Magento, and Squarespace by offering unique advantages such as advanced customization using HTML and CSS. Its cloud-based infrastructure ensures flexibility by allowing store management from anywhere with internet access. Additionally, Shift4Shop's wide range of features—spanning marketing tools to multiple payment gateways—provides businesses with all they need to run their operations efficiently online. These elements make it an attractive option for various users seeking usability combined with robust functionality in their e-commerce endeavors.