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BlueHornet is a cloud-based email marketing solution. The platform provides tools for creating, sending, and monitoring email campaigns. BlueHornet offers features like dynamic content personalization, advanced segmentation options, A/B testing capabilities, and deliverability management to help improve the chances of emails reaching recipients' inboxes. It also includes reporting functions that allow users to track campaign performance through metrics such as open rates, click-through rates (CTRs), conversion rates and revenue generated by campaigns.