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Exponential

Exponential is a Cloud-based ad serving platform that helps publishers and advertisers deliver, measure, and optimize interactive advertising campaigns across digital media channels. The platform's core functions include ad management, campaign insights through analytics, optimization through algorithms that determine when and where to place ads for maximum impact, as well as revenue planning tools. Exponential offers features such as real-time bidding (RTB) capabilities and targeting options including audience profiling using behavioral data analysis.

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