Mailpoet was created in 2011 as a solution for WordPress users to manage email marketing without leaving their website. The plugin allowed users to design emails, manage subscriber lists, and track campaign performance directly from the WordPress dashboard. It aimed to simplify the process of email marketing for small businesses and bloggers.
Mailpoet
Mailpoet is an email marketing plugin for WordPress that allows users to create, send, and manage newsletters directly from their WordPress dashboard. It offers tools for designing emails, managing subscriber lists, and tracking campaign performance.
Top 5*
Email Marketing

About Mailpoet
Strengths of Mailpoet include seamless integration with WordPress, user-friendly design tools, and robust subscriber management. Weaknesses involve limited advanced features compared to standalone email marketing platforms and potential performance issues on large sites. Competitors include Mailchimp, Constant Contact, and Sendinblue.
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How to hire a Mailpoet expert
A Mailpoet expert must have strong skills in WordPress management, HTML and CSS for email design customization, and familiarity with email marketing best practices. They should also be proficient in using Mailpoet's interface for creating and managing campaigns, as well as analyzing email performance metrics.
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