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Revive Adserver

Revive Adserver is free, open-source ad serving software. It is the successor to OpenX Source and earlier versions of the software. The platform manages ad inventory, displays ads on websites or in mobile apps, targets specific audiences based on various criteria like location or previous interactions with the site, and tracks impressions and clicks for reporting purposes. Revive Adserver promotes interactivity by allowing advertisers to run different types of ad campaigns such as CPC (cost-per-click) or CPM (cost per thousand impressions).

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