ZeroFOX is a social media security platform founded in 2013 by Evan L. Blair, Hillary Herlehy, and James C. Foster. It utilizes artificial intelligence to detect and mitigate risks such as cyberbullying, online threats, phishing attempts, scams, and other harmful activities across various social networks for individuals and organizations. The platform aims to safeguard against brand impersonation, reputation damage, and financial fraud related to social media use by providing tools for risk mitigation and incident response.
ZeroFOX's competitive edge lies in its advanced artificial intelligence technology that effectively scans for detrimental content on social networks while offering comprehensive security solutions. It specializes in preventing brand impersonation, reputation damage, and financial fraud resulting from social media interactions. Through its robust risk mitigation and incident response tools, ZeroFOX enables proactive measures against security breaches to protect users' digital footprints comprehensively.
Despite facing competition from platforms like Digital Shadows, Proofpoint, and BrandProtect that also leverage AI for similar purposes, ZeroFOX distinguishes itself through its cutting-edge technology and holistic approach to social media security. By catering to businesses, brands, public figures, influencers, and everyday users looking to protect their online presence from diverse dangers in the digital landscape effectively—such as cyberbullying or phishing—the platform maintains a significant competitive advantage within the industry.