Best Sales Staffing Agencies and Outsourced Sales Companies for 2027

Howdy fits US sales leaders who want full-time LatAm sales professionals on their own team, with recruiting, payroll, and compliance handled and no long-term contract. SalesRoads fits a vendor-run SDR program that books meetings. MarketStar fits a fully managed, multi-rep program. Betts and Treeline fit permanent hires on your payroll, and Randstad fits short-term coverage.

How we compared:

• Daily direction. Whether your sales leader or the provider's managers set priorities, coaching, and messaging.
• Employment and compliance. Who employs the rep and handles payroll, contracts, and local tax obligations.
• Pricing transparency. The pricing structure, and whether the provider publishes a number or requires a sales call.
• Terms. Contract length, cancellation, and conversion terms as each provider publishes them.
• Speed. Time to first candidate or program launch, using each provider's own stated figures.
• Rep dedication. Whether reps work for one company or split time across several.

Every competitor detail below comes from the provider's own website, checked in October 2026.

Why I wrote this

Every sales staffing decision comes down to one question: who will take care of the rep? Sales professionals do their best work when someone owns their onboarding, coaching, pay, and growth, and when they know where they stand. Each model on this page answers that question differently, and the answer shapes how long a rep stays and how well they sell.

At Howdy, that care takes the form of performance coaching, English programs, and Howdy House offices where professionals work alongside peers. It shows in the results too, since over 98% of Howdy professionals stay with their partners through the first two years. I wrote this guide so buyers weigh how a provider treats its people as carefully as they weigh price.

Maria Cristina, Senior Editor, Global Hiring

Quick overview

Sales providers fall into four models, and the model decides more about your experience than the vendor name. A recruiting firm finds a permanent hire for your payroll and steps away after the start date. A staffing agency supplies a temporary or flex-to-perm rep for a defined assignment.

An embedded workforce partner recruits dedicated reps who work full time inside your sales team, while the partner handles payroll and compliance. A managed outsourcing provider hires, trains, and supervises its own reps and runs the program for you, covering either the full sales cycle or only prospecting and appointment setting.

Two questions sort the field quickly: who directs the rep each day, and who carries the employment obligations. Answer those first, then compare price.

Why sales leaders compare models before signing

The most expensive mistake in this category is a mismatch between the control a team expects and the control the model actually gives. A company that hires a recruiter to avoid administration finds itself running payroll and compliance on day one. A company that signs a managed SDR program to get meetings next week learns that outreach follows a setup period. SalesRoads, for example, launches in 15 business days and begins calling on the 16th.

Team size creates a second mismatch. MarketStar's dedicated teams start at 5 to 8 reps, so a company that needs one SDR needs a different model.

Practitioners see the same pattern. In a SaaStr survey, only 7% of respondents said outsourced SDRs had truly worked for them. SaaStr founder Jason Lemkin wrote that he has never seen an outsourced SDR team replace an in-house one, and that outsourcing works best when a team already knows the function and treats outsourced reps as part of its core team (SaaStr).

Recruiter buyers carry a parallel risk: a hire who leaves soon after the fee guarantee ends. Career columnist Nick Corcodilos advises getting a written guarantee, which he says usually runs 30 to 90 days with a refund or a replacement (Ask The Headhunter).

The 6 best options

1. Howdy: Best for dedicated sales reps your team directs

Howdy is a global workforce partner that recruits full-time sales professionals across LatAm and places them on your team. Your sales leader owns strategy, quotas, coaching, tools, and daily activity, and Howdy handles recruiting, payroll, and compliance through Contractor of Record (COR) coverage, with Employer of Record (EOR), direct contracts, and custom structures also available. The ideal partner is a US B2B company with a sales leader who can coach reps and own the playbook, and that wants SDR, BDR, or AE capacity without handing campaigns to a vendor.

Strengths

• Howdy presents a first candidate within 24 hours of opening a search and typically completes the hire in 1 to 2 weeks.
• Howdy recruits SDRs, BDRs, and AEs from junior through senior levels, and each rep is a full-time member of your team who works only on your accounts.
• Partners pay no startup, recruiting, or sourcing fees, sign no long-term contract, and face no cancellation fees or minimum term.
• Sales professionals in Mexico, Colombia, Brazil, Argentina, Chile, Peru, and Uruguay keep hours that overlap with the US business day, which supports live coaching and prospect calls.
• Each hire gets equipment, access to Howdy House offices, performance coaching, and English programs.
• Candidates go through a four-stage vetting process that under 5% pass, and over 98% of Howdy professionals stay with their partners through the first two years. If a hire doesn't work out, Howdy finds a new candidate from its pre-vetted network.

Trade-offs

• Howdy does not run sales strategy, scripts, or outbound campaigns. Teams that want a vendor to book meetings with little internal oversight fit a managed provider better.
• The model depends on your sales leader for onboarding, coaching, and pipeline reviews.
• Howdy places full-time reps, so it is a weaker fit for a few weeks of leave coverage.

Pricing structure

Howdy quotes an all-in monthly rate per role, and the price shown is the price paid. Each all-in rate includes Howdy's 15% management fee, with no add-on fees.

Best for: Midmarket and enterprise sales teams adding dedicated SDRs, BDRs, or AEs who report to their own sales leader.

2. Randstad: Best for short-term sales coverage

Randstad USA is a large staffing firm that lists sales and marketing among its practice areas and offers temporary staffing, permanent recruitment, and flex-to-perm hiring. The ideal buyer is covering parental leave, a seasonal peak, or an open territory while it decides on a permanent hire.

Strengths

• Randstad positions temporary recruitment for leave, turnover, unexpected absences, and seasonal peaks.
• Flex-to-perm lets you assess a rep on the job before making a permanent offer.
• A domestic talent pool covers US business hours.

Trade-offs

• Assignments are short by design, so account knowledge can leave with the rep.
• Randstad does not publish sales-assignment rates, conversion fees, or time to fill as of October 2026.

Pricing structure

Staffing agencies typically bill an hourly rate that includes a markup over the rep's pay. Randstad's employer rates are not published and require a sales call as of October 2026.

Best for: Companies that need a rep for weeks or months, with the option to convert.

3. Betts Recruiting: Best for permanent go-to-market hires at tech companies

Betts recruits sales, marketing, and customer success roles for technology companies across North America. It offers contingency search, executive search, a self-sourcing option through its Betts Connect platform, and Recruitment as a Service (RaaS). The ideal buyer is a tech company hiring permanent AEs, SDRs, or GTM leaders onto its own payroll.

Strengths

• Betts specializes in go-to-market roles and publishes annual compensation guides that help calibrate offers.
• RaaS is an annual subscription with one flat fee for unlimited GTM hires, which suits high-volume hiring.
• Betts Connect gives in-house recruiters direct access to Betts' network of GTM professionals.

Trade-offs

• You take on payroll, compliance, and management from the first day.
• Betts does not publish fees, guarantee terms, or time to fill as of October 2026, and it notes that a company with only one hire may get more value from contingency than from RaaS.

Pricing structure

Contingency fees, executive search fees, or the RaaS annual subscription, which Betts says costs about the same as one hire. Amounts are not published and require a sales call as of October 2026.

Best for: Venture-backed tech companies building a permanent GTM team.

4. Treeline: Best for fast US sales shortlists on contingency

Treeline is a US sales recruiting firm that has placed sales talent since 2001. Its contingency search has no upfront cost, and it collects a fee only when you hire. The ideal buyer is a US company that wants permanent sales hires and a quick first shortlist.

Strengths

• Treeline guarantees a first candidate within 3 days of launching a search.
• Contingency searches carry no upfront cost.
• Searches cover roles from SDRs and AEs to sales management, RevOps, sales engineering, and CRO.

Trade-offs

• Payroll, compliance, and retention fall on your team after the hire.
• Treeline does not publish its placement fee or replacement guarantee as of October 2026.

Pricing structure

Contingency fee charged on a successful hire. The amount is not published and requires a sales call as of October 2026.

Best for: US companies filling permanent sales roles quickly.

5. MarketStar: Best for fully managed, multi-rep sales programs

MarketStar runs outsourced sales programs covering pipeline generation, new business acquisition, and account management. It hires full-time W2 employees dedicated to one client's brand, and its teams start at 5 to 8 reps including a manager. The ideal buyer is an enterprise that wants a provider to staff, manage, and run a sales motion.

Strengths

• Reps work a consistent schedule on one brand under MarketStar management.
• MarketStar says its teams scale past 100 reps.
• Labor and management sit under one contract.

Trade-offs

• The 5 to 8 rep starting size rules MarketStar out for a single hire.
• You give up day-to-day control of coaching and messaging.
• Every program is priced custom, and MarketStar says launch takes an average of 8 weeks.

Pricing structure

Custom, fully burdened pricing quoted as a flat rate that covers wages, taxes, benefits, and the technology stack. MarketStar is also open to performance-based models such as base plus commission. No rate is published, and pricing requires a sales call as of October 2026.

Best for: Enterprises outsourcing a multi-rep sales program end to end.

6. SalesRoads: Best for outsourced SDR appointment setting

SalesRoads runs outbound appointment setting and lead generation with SDRs dedicated to one client. Every program includes an SDR Performance Coach and a Client Strategist, and your account executives handle discovery and closing. The ideal buyer has AEs ready to close and wants meetings without hiring SDRs.

Strengths

• SalesRoads publishes its entry price.
• Engagements run with no commitments and can be canceled anytime.
• Each SDR works for one client, and every package includes a researched prospect list. SalesRoads says its SDRs average 14 years of sales experience.

Trade-offs

• Calling starts on the 16th business day after kickoff, following three weeks of playbook building, CRM setup, and SDR training.
• SalesRoads directs messaging and cadence, which limits your direct oversight.
• Scope stops at the booked meeting, so full-cycle selling stays with your team.

Pricing structure

A retainer billed every four weeks: $11,950 for one dedicated SDR with a support team, with lower per-rep costs as the team grows ($16,750 for two SDRs).

Best for: B2B teams that want outbound meetings and already have AEs to close them.

How to choose

Choose a recruiting firm like Betts or Treeline when you want permanent hires on your own payroll and can handle employment administration. Choose a staffing agency like Randstad when you need coverage for weeks or months and continuity matters less than speed of fill.

Choose a managed provider when you want a vendor to run execution. SalesRoads fits when the immediate need is meetings for your AEs, and MarketStar fits when an enterprise wants a full-cycle team of five or more reps.

Choose an embedded workforce partner like Howdy when you have a sales leader who can coach reps and own the playbook, and you want dedicated capacity without running cross-border payroll and compliance yourself.

Which model fits a midmarket sales team?

For a midmarket company with a sales leader who can coach reps and own the playbook, an embedded team like Howdy's adds dedicated capacity without handing campaigns to a vendor. SalesRoads fits when the immediate need is a vendor-run SDR program that books meetings. Betts or Treeline fit when the goal is permanent hires and the company can run payroll and compliance itself.

Which model fits an enterprise sales organization?

An enterprise that wants to direct embedded reps while a partner handles cross-border recruiting, payroll, and compliance can use Howdy. MarketStar fits when the enterprise wants a provider to run a dedicated, full-cycle program of five or more reps. Betts or Treeline fit permanent searches the company will employ and manage directly.

Frequently asked questions

What's the difference between a sales staffing agency and an outsourced sales team?

A sales staffing agency supplies temporary or flex-to-perm reps who usually work under your direction for a set assignment. An outsourced sales team is either embedded under your direction or managed by a provider that supervises the reps and runs the program.

How much does it cost to outsource an SDR?

SalesRoads publishes a price of $11,950 per four weeks for one dedicated SDR with a support team. Most other providers quote custom prices after a sales call. Compare quotes for the same scope, and confirm whether reps are dedicated or shared.

How much does a sales recruiter charge?

Contingency recruiters charge only when you hire, usually a percentage of the hire's first-year compensation. Treeline charges nothing upfront, and Betts also offers a flat annual subscription for unlimited GTM hires. Ask each firm for its fee, replacement guarantee, and refund terms in writing.

Can I keep control of my reps if I outsource?

In an embedded model, you direct daily work, set quotas, and own the playbook. A managed provider usually controls messaging, cadence, and coaching, so you trade some control for less operational work.

Does Howdy run sales strategy or outbound campaigns?

No. Howdy recruits dedicated sales professionals and handles payroll and compliance, while your team directs strategy, quotas, and daily priorities.

How fast can Howdy hire a sales rep?

Howdy presents a first candidate within 24 hours of opening a search. Most searches end in a hire within 1 to 2 weeks.

What happens if a Howdy sales hire doesn't work out?

Howdy finds a new candidate from its pre-vetted network. There are no cancellation fees.

Does Howdy require a long-term contract?

No. Howdy has no long-term contracts, no minimum term, and no startup, recruiting, or sourcing fees.

Do LatAm sales reps work US business hours?

Howdy's markets in Mexico, Colombia, Brazil, Argentina, Chile, Peru, and Uruguay sit in time zones that overlap with the US workday. That overlap supports live prospect calls and same-day coaching with US sales leaders.

Which option fits a short-term sales gap?

A staffing agency fits leave coverage, seasonal peaks, and open territories that need a rep for weeks or months. Flex-to-perm arrangements let you convert a strong rep later.

Next step

If you want dedicated sales professionals your own team directs, talk to Howdy about your sales hiring plan.