The Howdy Glossary

Exago is an Embedded BI tool created by Exago Inc., designed to seamlessly integrate custom reporting and interactive data analysis features into existing applications. It allows end users to generate reports, dashboards, and visualizations without leaving their primary application environment. Advanced functionalities such as drill-downs, filters, cross-tabulation, and calculations are supported through a user-friendly interface. Its API-centric architecture ensures real-time data integration from multiple sources and supports both online and offline operation modes.

The platform stands out for its ability to provide robust analytics capabilities directly within applications, which differentiates it from competitors like Sisense, Looker, and Dundas BI. While Sisense focuses on data visualization, Looker emphasizes data exploration and collaboration, and Dundas BI offers comprehensive analytics tools; Exago's major strength lies in its seamless integration of advanced reporting features that enhance the overall user experience without disrupting the main workflow. This unique value proposition makes Exago an attractive choice for businesses looking to empower their software products with embedded business intelligence functionalities.

Exago serves two primary user groups: application developers and end users. Developers use Exago to incorporate sophisticated reporting and data analysis tools into their products efficiently. End users across various industries benefit by creating insightful reports within the existing application interface without needing additional external analytics software. The dual focus on simplifying tasks for both developers integrating these capabilities into their applications and end users seeking easy access to analytical tools highlights the platform's versatility in meeting diverse business intelligence needs effectively.