The Howdy Glossary

Phrase is a translation software company providing businesses with machine translation, translation memory, and terminology management tools. Founded in 2011 by Frederick Vollbrecht, Tobias Schwab, and Matthias Kessel, Phrase aims to streamline the translation process for businesses by offering seamless integration with various development environments such as iOS, Android, and web apps through APIs or extensions. This flexibility allows businesses to incorporate translation processes directly into their workflows efficiently.

Phrase sets itself apart from competitors like Smartling, Memsource, and Transifex through its strong focus on integration capabilities with diverse development environments. It offers robust features such as translation memory and terminology management tools which help maintain consistency in translations while improving efficiency over time. These attributes cater specifically to businesses seeking a comprehensive solution that can easily adapt to their existing systems.

The competitive advantages of Phrase lie in its ability to integrate seamlessly with multiple development platforms and its user-friendly tools that enhance the consistency and efficiency of translations. By allowing businesses to embed translation processes directly into their workflows via APIs or extensions, Phrase saves time and streamlines operations. Designed for developers, product managers, localization teams, and others involved in the translation process within companies, its powerful integration capabilities make it a versatile option for managing translations effectively across numerous languages and platforms.