The Howdy Glossary

Skubana is a cloud-based order management software designed to streamline e-commerce fulfillment through advanced tools for inventory management, purchase order management, demand forecasting, and analytics. Created by entrepreneur Chad Rubin in 2013, Skubana was developed to address the complex challenges faced by e-commerce businesses in managing inventory and orders across multiple sales channels. Its standout features include automatic stock adjustments across platforms and the ability to push products and listings to various marketplaces from a centralized location.

Skubana differentiates itself from competitors such as TradeGecko, Orderhive, Fishbowl, and Brightpearl with its robust automation capabilities that ensure accurate inventory management and seamless multi-channel selling. The platform's advanced tools for demand forecasting and analytics empower businesses to make informed decisions based on data-driven insights. Additionally, its user-friendly interface and scalability make it an attractive choice for growing e-commerce businesses looking to optimize their operations efficiently.

The competitive advantages of Skubana lie in its comprehensive approach to order management within the multi-channel e-commerce landscape. By offering unparalleled automation features like automatic stock adjustments across all sales channels and centralized product listing management, Skubana simplifies the complexities of selling across different marketplaces. This holistic solution supports e-commerce businesses of varying sizes—from small enterprises seeking streamlined inventory processes to larger companies requiring advanced order processing tools—positioning Skubana as a leading player in the cloud-based order management software market.