SpotX was created in 2007 to address the growing need for a streamlined video ad serving platform. It evolved to become a leading programmatic video advertising marketplace, facilitating transactions between advertisers and publishers. The platform offered advanced tools for ad management, targeting, and analytics, enhancing ad performance and revenue generation.
Spotx
SpotX is a video ad serving platform that connects advertisers with publishers, enabling the buying and selling of video ad inventory through programmatic auctions. It provides tools for ad management, targeting, and analytics to optimize ad performance and revenue.
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Top 5*
Ad Server
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About Spotx
Strengths of SpotX include robust programmatic capabilities, advanced targeting options, and comprehensive analytics. Weaknesses may involve complexity for new users and potential high costs. Competitors include Google Ad Manager, The Trade Desk, and Adobe Advertising Cloud.
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How to hire a Spotx expert
A SpotX expert must have skills in programmatic advertising, video ad serving, and real-time bidding (RTB). They should be proficient in data analytics, campaign optimization, and audience targeting. Knowledge of ad inventory management and familiarity with the SpotX platform's API is also essential.
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